Hi, I’m Veronica Reichman
I’m a Senior Brand Designer with over 15 years of experience creating impactful visual solutions for industries including B2B, B2C, Data, Cybersecurity, SaaS, Healthcare, and more, I am passionate about transforming complex concepts into clear, compelling designs that tell a story and drive results.
Design is more than my career—it’s my craft. With a strong foundation in composition, typography, and visual storytelling, I specialize in delivering designs that are not only beautiful but also aligned with business goals and audience needs. I’m a detail-oriented, self-motivated professional who thrives in dynamic environments and seamlessly manages projects from concept to execution. I also have extensive experience managing freelancers, vendors, and agencies, ensuring consistent and high-quality outcomes.
Expertise
Strategic Design Leadership
Develop and maintain comprehensive brand guidelines in alignment with the VP of Marketing's vision.
Collaborate with product and marketing teams to create design strategies that align with business goals.
Simplify complex product and marketing stories into visually compelling narratives.
Ensure consistent brand representation across all marketing materials and platforms.
Digital UX&UI
The design and optimization of the company website.
Create landing pages, social media campaigns, email templates, and digital ads.
Content Design
Design and format whitepapers, research reports, and ebooks.
Create infographics and data visualizations.
Develop templates for blog posts and articles.
Design visual assets for webinars and speaking engagements.
Sales Enablement Materials
Design impactful sales presentations and pitch decks.
Create reusable templates and design systems for sales collateral.
Produce customizable materials that highlight value propositions for the sales team.
Event & Conference Materials
Design complete branding packages for events.
Create booth graphics and environmental design elements.
Produce event-specific digital and social media materials.
Product Marketing Materials
Design product sheets, user guides, and visual assets for product launches.
Develop marketing presentations, demos, and implementation materials.
Let’s create together :-)